Blog

Hair fragrances: the new beauty trend

Looking for a hair product according to its aroma is one of the reasons why we prefer one shampoo or conditioner over another. Nowadays, even hair styling products are starting to abandon the strong smell which so much characterised hairsprays and fixers to make way for more subtle fragrances: the latest trend in the world of perfumery is hair perfume.

The vademecum of post-summer tanning

With the approach of September, we always come up with tricks to ensure an unbelievable tan for the coming months. Prolonging your tan is actually not that difficult, just follow some of the tips we have collected here for you.

Silky smooth skin

Silk has been back in fashion in the celebrities’ bedrooms for a couple of years now, sparking a buzz on Instagram with over 75,000 hashtags "silkpillowcase". The silk pillowcase is not just a star's whim though, sleeping cuddled in silk really gives you shiny hair and smooth skin.

Facial cleansing: the first step of the perfect skincare

Cleansing your face is an essential step in a complete and thorough beauty routine. Despite this, however, we often tend not to give this ritual the importance it deserves, because we underestimate its benefits. On the contrary, cleansing the skin properly helps to achieve extremely effective results, especially in the case of oily or combination skin.

Skinfluencers: the skin beauty influencers

TikTok is undoubtedly the social media of the moment, and not just among young people. In just three years the platform has gained 800 million users and statistics show that there has been a real boom in TikTokers, especially since the beginning of 2020. Many consider it to be the social network for lip sync and teenage dancing, but the truth is that the Chinese social network is bringing a lot of new things to the table, including new trends in the world of beauty.
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