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NEW TRENDS FOR PHARMACEUTICAL PACKAGING: PUTTING THE PATIENT FIRST BETWEEN PRACTICALITY AND INFORMATION

Nowadays, pharmaceutical packaging is a central aspect in the sale of medicinal products. On the market there are more and more medicines that are likely to be confused with each other because their packaging is too similar in shape, color or labels. For this reason, the study of the design becomes essential to distinguish each pharmaceutical product immediately and unambiguously. The right pharmaceutical packaging, in fact, helps to follow therapies correctly, prevents mistakes in their consumption that sometimes cause serious health problems, and makes the patient more informed and conscious.

Foundation: a must have for every woman

It is an element that cannot be missing in every woman's make-up kit because it is the basis of a good makeup: we are talking about foundation, a product available in many colours, textures and formats. Let's discover which are the ideal packaging for your make-up line.

Children and cosmetic products: a growing trend

Children also have their own beauty routine: the most commonly used products include body lotions, face creams, shampoos, bath gels and sunscreen. These formulations are specially designed for under 14s, with a focus on natural ingredients that have a moisturizing power for the delicate skin of the youngest. Let's discover which are the perfect packaging for baby care cosmetics.

Natì: beyond the frontiers of cosmetic innovation

The splendour of youth at all ages: this is the essence of Natì Srl, an Italian company which has been operating in the cosmetics and beauty treatments sector for 15 years. The Natì project is based on constant scientific research that has allowed the creation of innovative cosmetic formulations, using Acqua Biotecnologica® as the main ingredient.

Fitness and beauty: cosmetic products which help you to stay in shape

Fitness is a rapidly expanding trend. More and more cosmetic companies, given the exponential growth of this phenomenon, are moving towards the direction of active beauty: they are creating their own product lines dedicated to sportspeople which amplify and make lasting the training effects. Let's discover the perfect packaging for these product lines.

COSMETIC LABELS: HOW TO READ THEM AND WHAT THE COSMETICS REGULATION ON LABELING REQUIRES

The starting point for creating a cosmetic line is a clear and innovative idea that is capable of meeting consumers' needs not yet expressed or fulfilled. However, if you want to launch your cosmetics on the market, a brilliant idea is not enough. What really matters is knowing how to create a safe and effective product and choosing the most suitable cosmetic packaging. Today we are going to learn an aspect little-known but essential for those of you who want to start this business: cosmetic labels.
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