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The Pet beauty boom

The Pet beauty boom

Mar 30, 2022

The great love for our furry friends and their personal care are creating a market trend in the beauty world. In fact, in a short time there are many companies that are adding to their cosmetic lines, some specific ones for pet hygiene and there are just as many start-ups that are born from this same mission and make it their core business. The pet cosmetics industry was estimated to be worth $2.1 billion in 2018 with a projection towards $3.6 billion by the end of 2025.

Pet cosmetics have quickly gone from being a trend to a full-fledged market sector that continues to expand. Having become a part of our families, these four-legged friends are influencing our purchasing decisions, from dog treats to CBD-based vitamins and, of course, beauty.

Millennials and Generation Z are powering this scenario of complete dedication to their pets and are the driving force behind this sector, creating an ever-increasing demand for cosmetic products such as toothpastes, dry shampoos, hair creams and perfumes and demanding higher and higher standards so that brands are releasing more and more new pet care products with organic and gentle formulations with super natural claims and ingredients to keep puppies and their owners happy.

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Create your own Pet Beauty line with Stocksmetic 

Assalco-Zoomark 2020, the official portal of the national association of pet food and pet care companies, in a recent report, estimates that there are more than 60 million pets in Italian homes: therefore, for every individual there is a dog, a cat, or another animal to keep them company. In addition, according to market research company Emarketer, the love for pets leads us to take better care of them and to make better choices about our purchases.

As dogs and cats have become family members and as such need our best care and attention, Stocksmetic has come up with a collection of pet cosmetics packaging, available in different sizes and shapes. Discover the Pet Care collection where you will find everything you need to create your own natural Pet Beauty line: from the Foamer bottle suitable for cleansers and mousse shampoos to the Pure Slim bottle for scented coat lotions. All packaging is practical and easy to use and can be combined with interchangeable accessories to suit all product types, allowing you to create a unique line.