Roburae: a tailored men’s skincare line, from concept to full pack thanks to Stocksmetic | Berlin Packaging Beauty and Laboratori Effe
Roburae is a men’s skincare brand created to simplify daily skin care with targeted formulas and lightweight textures. Its philosophy is based on a functional routine: simple gestures, selected actives, and real results.
For the launch of the Hydratone line, Roburae chose Stocksmetic
Berlin Packaging Beauty and Laboratori Effe to develop a complete project, curated in every detail.
A 360° project
Roburae entrusted us with the creation of a full pack for its hero products: the Hydratone Toning Fluid (50 ml) and the Hydratone Cleansing Gel (150 ml). The goal was to design a premium packaging solution consistent with the brand identity and capable of enhancing the quality of the formulas.
What we developed:
- Pure 50 ml bottle with custom coating and screen printing for the Toning Fluid.
- Maky cream pump with safety clip to ensure practicality and safety.
- Coordinated carton, designed to protect the product and communicate the brand concept.
- For the 100 ml tube, Roburae managed the screen printing independently while ensuring visual consistency with the rest of the line.
Why it's a success case
This case history is a success because the packaging created for Roburae perfectly reflects the brand’s philosophy—simplicity and performance—while ensuring visual consistency and functionality.
Advanced customization, achieved through coating and screen printing, transformed a standard bottle into a unique and distinctive product.
Furthermore, the collaboration between Stocksmetic
Berlin Packaging Beauty and Laboratori Effe enabled full support, following the client through every phase of the project: from design to final production.
Want to create custom packaging for your brand? Discover our full pack services and customization solutions on stocksmetic.com.
