Among the most important active ingredients in cosmetics are vitamin C, vitamin A and its derivatives - such as retinol - vitamin E and salicylic acid, to name but a few.
16 February 2022
Until recently it was common to associate charcoal with supplements and treatments for the stomach and intestines, but over the last couple of years it has become increasingly popular in more everyday consumer goods such as toothpastes, and the beauty world has found an excellent ally for new effective and natural cosmetic products.
8 December 2021
Winter is fast approaching and one cannot but imagine a lit fireplace, hot chocolate and a good read: indeed a very pleasant picture. However, the change of season can also be a "shock" for the skin, which is put to the test by the increasingly sudden drop in temperature.
3 November 2021
A term coined on Pinterest, Skinimalism is undoubtedly the most adopted - and loved - beauty trend of 2021. A return to the essentials for radiant skin: fewer products and a simpler skincare routine that encourages people to abandon lengthy and elaborate skincare steps.
20 October 2021
Cleansing your face is an essential step in a complete and thorough beauty routine. Despite this, however, we often tend not to give this ritual the importance it deserves, because we underestimate its benefits. On the contrary, cleansing the skin properly helps to achieve extremely effective results, especially in the case of oily or combination skin.
25 August 2021
TikTok is undoubtedly the social media of the moment, and not just among young people. In just three years the platform has gained 800 million users and statistics show that there has been a real boom in TikTokers, especially since the beginning of 2020. Many consider it to be the social network for lip sync and teenage dancing, but the truth is that the Chinese social network is bringing a lot of new things to the table, including new trends in the world of beauty.
11 August 2021