It is one of the most requested ingredients in cosmetics and those who have started using it can no longer do without it. Niacinamide, or better known as vitamin B3, is a real ally of our skin: not being synthesized within our body, it is taken through food, specific supplements or through the topical use of creams and lotions.
They are now a worldwide trend, increasingly appreciated by skincare and make-up lovers. We are talking about subscription boxes, which are delivered once a month and contain themed cosmetics and the latest beauty market innovations.
The Covid emergency is driving a lot of changes in different areas of our lives, both economically and socially. Nothing is the same as it used to be and even the beauty sector is undergoing profound transformations.
Consumers around the world, in fact, have an increasing need for safety and protection: to meet this new challenge, Safe beauty was born.
A frenetic life and incessant daily rhythms can have negative effects on our skin. To combat stress and revitalize the face, it is essential to put into practice a daily beauty routine that begins with cleansing and ends with moisturizing.
The world of beauty is also evolving: the advent of covid and transformations in consumer purchasing behavior are profoundly changing this sector: here are the main trends that will animate this year that has just begun.
Water is one of the basic ingredients of many cosmetic formulations.
In many detergents, creams, perfumes and serums on the market, it is used as a solvent or to improve the texture of a product thanks to its low cost and easy availability.
